Visual communication principle: proximity
A design principle: place related items close together and unrelated items further apart, so users see the groups clearly. Eg group name fields, then leave space before the next group.
Understanding Visual communication principle: proximity in QCE Digital Solutions Unit 2
What it does: A small gap inside the group places related fields close together, which is what proximity asks for. A big margin between groups separates unrelated content, so the user sees where one group ends and the next begins. Proximity is about distance. Items that belong together (chart and legend) should be closer to each other than to unrelated items. Distance alone can show groups. Close items look related and distant items look separate, so no extra borders are needed. A label should be nearest to the field it describes, so users know which input it belongs to. Proximity relies on different distances. Equal spacing hides the groups and makes the form harder to scan.
Common mistakes: Fields in the same group (first name, last name) should sit close together. A 40px gap pushes them apart so they look unrelated. It should be a small gap such as 4px. The input tag is missing its closing >. The fields are wrapped in one div to group them, so the tag must be written correctly: <input id="first">.
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This module's key terms are also in a printable crossword (Modules 122–139) and word search (Modules 2–139).
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Quick Questions
Match the Pairs
Key Term
proximityFill in the Blanks
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